05 Feb Olive Council will now begin its study of global trends in consumption
Over the past three decades, global olive oil consumption has almost doubled, rising from 1.7 million tons in the 1990/91 agricultural year to 3.2 million tons in 2019/20, according to the International Olive Council.
However, this growth has not been uniform, and the popularity of olive oil has varied in different parts of the world, making the picture of consumption trends and the overall global olive oil market more complex. In this regard, it was decided to create a global research project that will collect specific and locally accessible information with the participation of public and private organizations, as well as consumers.
The United States and Brazil showed a 14 to 30 percent increase in olive oil consumption. Between 1990/91 and 2019/20, the consumption of olive oil in the United States increased from about 88,000 tons to 400,000 tons. During the same period, consumption in Brazil increased from 18,500 tons to 104,000 tons.
In China, for which the Olive Council only started collecting data in 2008, olive oil consumption also rose sharply, rising from 12,000 tons to 57,500 tons by 2019/20.
On the other hand, consumption in the European Union, which produces about 70% of the world’s olive oil, has declined significantly. If in 2004/05 the EU accounted for 70% of global consumption, then in 2019/20 this figure fell to 50%.
That is, when people buy less olive oil in Europe, the demand for it increases in other parts of the World, and it is not yet clear why.